How much does the design & built of a trade booth cost?

Update 2021

You want to participate in a trade or public fair in the Western Europa and are in the process of compiling a budget or cost estimate. You can set up your exhibition stand yourself, but you can also leave this to a professional stand builder who takes care of everything from A to Z for you. But what are the booth prices and costs, and how are they built up? This is one of the most asked questions to our account managers. The prices of stand construction depend on several factors. On this page we try to explain to you in a straightforward way what influences the cost of your exhibition stand and how you can influence and estimate it yourself. You can also leave this to us and request a quote without obligation.

First, it is important whether you want to buy or rent an exhibition booth.

In the case of rent, you pay one amount per exhibition stand/participation. This amount includes both the use of the materials such as walls, floors, lighting, visuals, av equipment, furniture as well as the costs of placing them and removing them. The advantage is that you don’t have to invest yourself and everything is arranged for you.

If you often participate in trade fairs or have specific requirements for your booth, it can be interesting to buy your own exhibition stand. Then you can place them with your own staff or outsource it to a stand builder. Our experience is that if you participate in more than four fairs per year it can be interesting to buy an exhibition stand booth. Because King of Exhibition Stands uses modular frames with high quality removable visuals it is also possible to buy a part and rent a part, depending on the size of the exhibition stand.

What cost items should I consider when I want to exhibit and need a trade booth?

  • Cost of bare position space
  • Connections for electricity, internet, water, etc.
  • Walls
  • Floors
  • Lighting
  • Hanging points for trusses, banners, ceilings, or high walls.
  • AV equipment, such as monitors, LED screens or conference call setups
  • Furniture
  • Visuals, with or without led lighting.

Is standard shell scheme cheaper?

Many exhibition organizers and exhibition locations offer standard shell scheme stand construction, whereby you get a complete package at a fixed price per m2 wich often include:

  • Carpeting in colour of your choice.
  • Simple system walls in white, black or colour of your choice.
  • Light spots
  • Fascia with company name
  • Limited electricity connection
  • Cleaning the booth during the fair.

The prices of standard stand construction are on average between 75 and 150 euros per m2 of stand space and these costs are on top of the cost for the bare m2 stand space. If you have a small stand (<16m2) it is often the cheapest to use standard stand construction because an external stand builder has high base costs. For example, King of Exhibition Stands has a minimum order amount of 2500 euros per exhibition stand design.

If your booth is larger, we advise you to always request a comparative quote because you can often achieve a more luxurious and distinctive stand for the same rate. This is possible from 150 euros /m2 including designer furniture.

If you would like to receive more information or a catalogue, please contact us now without obligation.